Create unlimited web-to-lead forms that capture inquiries instantly, eliminate manual data entry, and trigger automated follow-ups—all without writing a single line of code.
Higher Conversion With 5-Min Response
Manual Data Entry Required
Automated Lead Capture
Forms at No Extra Cost
Every day, potential customers fill out contact forms on your website. But what happens next determines whether you win or lose that business.
Research proves that responding to leads within the first 5 minutes increases conversion rates by 21 times compared to waiting 30 minutes. Every minute of delay costs you real revenue.
Sales reps waste hours manually typing website inquiries into spreadsheets or CRM systems
Leads fall through the cracks when forms go to general email inboxes
Response times stretch to hours or days, killing conversion rates
No visibility into which marketing campaigns actually generate qualified leads
Typos and incomplete data corrupt your lead database
Marketing can't measure ROI because inquiries aren't tracked to their source
Salesboom's Web Capture tool eliminates these inefficiencies by automatically converting website inquiries into tracked CRM leads with instant notifications and automated follow-up workflows.
The Web Capture tool transforms any webpage into an automated lead generation engine that feeds directly into your CRM. No coding required, no third-party tools needed, no monthly form subscription fees.
Select which lead fields you want to capture using Salesboom's visual form builder. Choose from dozens of standard CRM fields and custom fields unique to your business.
Salesboom automatically generates clean HTML code for your form. Simply copy and paste this code into any webpage, landing page, or website builder.
When visitors submit your form, their information flows instantly into Salesboom as a complete Lead record. No manual entry, no email forwarding, no spreadsheet exports.
Configure automatic workflows that trigger the moment a lead submits—from auto-response emails to instant notifications, task creation, and intelligent routing.
Thank visitors automatically and set expectations for follow-up
Alert sales reps immediately via email or SMS when leads arrive
Automatically create follow-up tasks with reminders for your team
Score leads automatically based on submitted information and behavior
Assignment rules route leads to the right team member automatically
Integrate with nurturing campaigns for leads not ready to buy
This creates a completely automated lead funnel that works 24/7, even when your team is sleeping.
Salesboom's Web Capture tool is designed for business users, not developers. Anyone can create professional lead capture forms without technical expertise.
Navigate to the Leads tab in your Salesboom CRM and select Web Capture from the dropdown menu. Click "New Web Capture" to launch the form builder interface.
The entire configuration process takes less than 5 minutes from start to finish. No technical knowledge required—if you can fill out a form, you can create a web-to-lead capture system.
Start by entering the essential form configuration:
Choose which CRM fields appear on your form from organized categories:
Add custom fields specific to your business needs for advanced qualification and segmentation.
Create as many specialized forms as you need—no limits, no additional costs. Each form can be optimized for its specific purpose and audience.
General inquiry forms on your Contact Us page for visitors with questions or interest
Capture registrations for webinars, conferences, trade shows, or virtual events
Detailed forms collecting project requirements for accurate pricing and proposals
Simple email capture forms for content marketing and newsletter subscriptions
Qualified lead forms for prospects interested in product demonstrations
Pre-qualification forms that route support questions to the appropriate team
Specialized forms for each marketing campaign with precise tracking and attribution
Gated content forms for whitepapers, ebooks, case studies, and research reports
Know exactly where every lead comes from and which marketing investments generate the best ROI. Web Capture provides comprehensive tracking that follows leads from first click to closed deal.
Link every form to a specific marketing campaign in your CRM, automatically attributing all captured leads to their originating campaign for accurate ROI measurement.
Automatically capture lead source information including referral URLs, landing pages, and traffic sources to understand which channels drive the highest quality leads.
Track leads through your entire sales funnel from initial form submission through opportunity creation to closed-won revenue, proving which campaigns generate actual business results.
Generate detailed ROI reports showing cost per lead, conversion rates, and revenue by campaign, enabling data-driven marketing budget allocation decisions.
Automatically capture UTM parameters from URLs to track specific campaigns, sources, mediums, and content variations with precision attribution.
Measure how long it takes leads from each campaign to convert, identifying which sources deliver quick wins versus long-term opportunities.
Manual data entry creates typos, duplicates, and incomplete records. Web Capture eliminates these quality issues by capturing information directly from the source with built-in validation.
Web Capture includes smart validation rules that ensure data quality before submission:
Clean data from the start means accurate reporting, effective segmentation, and better marketing ROI.
Submitted data flows directly into properly mapped CRM fields:
No manual intervention required. Perfect accuracy, every time.
Implementing Web Capture requires no technical expertise, no coding skills, and no external tools. If you can copy and paste, you can automate your lead capture process today.
Identify which pages on your website should capture leads. Determine what information you need to collect and who should receive incoming leads.
Log into Salesboom, navigate to Leads > Web Capture, and click "New Web Capture." The entire process takes less than 5 minutes.
Copy the generated HTML code and paste it into your website's code editor or page builder. The form appears instantly with full functionality.
Set up workflow rules that trigger when forms are submitted. Start with auto-response emails and sales notifications.
Track form performance through CRM reports. Monitor conversion rates, lead quality, response times, and revenue generated.
Many platforms offer form builders, but Salesboom's Web Capture delivers unique advantages that standalone form tools simply cannot match.
Built directly into your CRM, eliminating the need for Zapier, API connections, or third-party integration services. Zero integration costs, no sync delays, perfect data integrity.
Create as many forms as you need without tier limits, submission caps, or additional per-form pricing. Everything included in your standard CRM license.
Unlike standalone form tools that only capture data, Web Capture triggers sophisticated CRM workflows including multi-step nurturing and intelligent routing.
Track every lead from initial form submission through opportunity creation to closed deal and actual revenue. Standalone tools lose visibility after submission.
Your lead data lives in your CRM, not trapped in a third-party form platform. You maintain complete control, ownership, and portability of customer information.
Web Capture inherits all Salesboom CRM security features including role-based permissions, audit trails, data encryption, and compliance controls.
Salesboom provides comprehensive support to ensure you maximize the value of Web Capture and achieve your lead generation goals.
Detailed documentation and video tutorials walking through every Web Capture feature
Live support from CRM specialists available around the clock to answer questions and solve issues
Expert guidance on form optimization, field selection, and conversion improvement strategies
Assistance building automated lead nurturing processes and complex workflow rules
Help tracking the metrics that matter to your business with custom reports and dashboards
Ongoing training webinars covering advanced features and optimization strategies
You're never alone in your lead generation journey. Our team of CRM experts is committed to your success.
Start capturing website leads automatically with Salesboom's Web Capture tool. Create your first form in minutes and watch as inquiries flow directly into your CRM with zero manual entry.
Discover powerful CRM editions to scale your business efficiently.
A complete CRM suite with Marketing Automation, ERP integration, and Support tools — built for performance and value.
Explore ProfessionalFor large enterprises — automate workflows, unify data, and leverage analytics to drive strategic growth.
View EnterprisePerfect for small teams starting with CRM — manage leads, track sales, and boost productivity with simplicity.
Discover TeamDiscover our tools for lead management, campaigns, sales automation, and unified CRM strategies.
Capture, track, and nurture leads online with a powerful web-based lead management system.
Learn MoreDesign, run, and monitor marketing campaigns to generate leads and engage prospects.
Explore CampaignsAutomate lead-to-deal workflows, manage opportunities, and streamline your sales processes.
Discover SFADetailed cost-analysis guide to help you decide whether to build your own CRM or buy a cloud solution.
Read the GuideA centralized CRM platform built for small and medium businesses. Combine sales, support, and marketing.
Learn MoreIntegrate all customer-facing processes — sales, marketing, and service — in one unified CRM platform.
Explore CRM