Purpose-Built CRM for the Automotive Industry

Designed to meet the most demanding requirements for automotive sales, marketing, service centers, and field operations.

Salesboom Automotive CRM software systems are designed to meet the most demanding requirements for automotive sales, marketing, call centers, service centers, and field operations. Whether you're a car manufacturer, importer, used car dealer, parts retailer, auto repair shop, or distributor, our comprehensive automotive software applications facilitate management, synchronization, and coordination of all customer touchpoints.

The automotive market operates as a tiered vertical market where manufacturers sell to dealers, dealers sell to drivers, and service providers support the entire vehicle lifecycle. Automotive CRM is critical for managing each transaction within these relationships—from manufacturer to dealer to consumer—while providing accurate statistics for product movement, supply and demand, market share, production costs, and profitability.

Automotive CRM dashboard showing dealership management interface

Our Automotive Software Edition covers complete business activities for:

New and used auto dealerships
Automotive repair and service shops
Automotive parts retailers and distributors

Automotive manufacturers and importers
Multi-location automotive operations

Unlike traditional automotive software systems that require expensive consulting and complex implementation, Salesboom introduces industrial-grade, powerful application tools to automotive businesses of all sizes through competitive pricing and exceptional support. Any automotive-related business can start using Salesboom's on-demand software without software downloads and without IT consulting costs.

Comprehensive Dealership Management CRM Solutions

End-to-end dealership management tools that connect every aspect of your operation.

Vehicle Sales Tracking

Track every deal from initial prospect contact through vehicle delivery. The system captures complete deal information including vehicle details, trade-in valuations, financing options, and final sale terms. Monitor sales pipeline progress, forecast revenue, and identify bottlenecks that slow deal closure.

Finance & Insurance Calculations

Integrated F&I tools calculate payment options, interest rates, loan terms, and insurance products in real-time during the sales process. Present multiple financing scenarios to customers instantly, compare lender options, and maximize F&I revenue per vehicle sold.

Lead Management & Follow-Up

Capture sales leads from all touchpoints including showroom visits, website inquiries, phone calls, and marketing campaigns. Automatically or manually assign leads to sales representatives based on territories, specialties, or workload. Track all customer interactions and follow-up activities.

Commission Calculations

Automatically calculate sales commissions based on configurable rules for vehicle sales, F&I products, and service contracts. Track individual and team performance, generate commission reports, and integrate with payroll systems. Support complex commission structures including bonuses and spiffs.

Inventory Management

Search and allocate vehicles from inventory relative to customer requirements. Track vehicle location, age, cost, and pricing history. Set automated alerts for aging inventory that requires price adjustments or special promotions. Integrate with manufacturer ordering systems.

Customer Self-Service Portal

Enable customers to browse inventory, schedule test drives, apply for financing, track their deal status, and schedule service appointments through a branded web portal. Reduce phone calls and administrative work while improving customer convenience.

Automotive Parts CRM and Inventory Management

Specialized tools to manage complex inventory, supplier relationships, and wholesale and retail customers.

Comprehensive Inventory Control

Manage parts inventory with complete SKU tracking, stock levels, reorder points, and supplier information. Support multiple warehouses and distribution points with real-time visibility across all locations. Track parts movement from distribution center to retail stores, mitigating distance and communication challenges.

Purchase Order Management

Generate and manage purchase orders from multiple suppliers. Track order status, expected delivery dates, and partial shipments. Automatically update inventory levels upon receipt. Compare supplier pricing and lead times to optimize purchasing decisions.

Work Order Integration

Link parts directly to service work orders for accurate job costing and inventory depletion. Track parts usage by technician, service type, and vehicle model. Identify high-demand parts for better stocking decisions. Generate parts picking lists automatically when service appointments are scheduled.

Demand Forecasting

Analyze historical sales data and service patterns to predict future parts demand. Optimize inventory levels to prevent stockouts while minimizing carrying costs. Identify seasonal trends and adjust purchasing accordingly. Support data-driven inventory investment decisions.

Service Shop Work Order and Scheduling Automation

Streamline service operations from appointment scheduling to customer invoicing.

Complete Work Order Management

Create, track, and manage service work orders from initial customer contact through final invoice. Capture vehicle information, customer concerns, diagnostic notes, labor operations, parts usage, and service history all in one place. Generate professional estimates and convert approved estimates to work orders with a single click.

Multi-point vehicle inspection checklists
Technician time tracking and labor costing
Parts requisition and inventory depletion
Photo and document attachments
Customer authorization workflows
Quality control and inspection sign-off

Intelligent Service Scheduling

Optimize service bay utilization and technician productivity through intelligent scheduling. The system considers technician skills, certifications, current workload, and estimated job duration to suggest optimal scheduling. Support appointment booking through multiple channels including phone, web portal, and mobile app.

Calendar-based scheduling with drag-and-drop interface
Automated appointment reminders via email and SMS
Waitlist management for popular time slots
Real-time bay availability visibility
Recurring maintenance appointment automation
Capacity planning and resource allocation

Seamless Integration with Business Systems

Connect your CRM with critical business applications and manufacturer systems.

QuickBooks Integration

Bidirectional synchronization with QuickBooks ensures financial data flows seamlessly between CRM and accounting systems. Sync customers, invoices, payments, and general ledger accounts automatically. Eliminate duplicate data entry and maintain accurate financial records.

Outlook Integration

Seamless integration with Microsoft Outlook synchronizes emails, contacts, calendars, and tasks between CRM and Outlook. Send and receive emails directly from CRM interface. Schedule appointments that automatically appear in both systems. Track all email communications with customers.

Manufacturer Systems

Connect with OEM dealer management systems, warranty systems, and parts ordering platforms. Submit warranty claims electronically, order parts directly from manufacturers, and access factory service bulletins. Maintain compliance with manufacturer program requirements.

Mobile CRM for Field Service and Remote Operations

Empower field technicians and mobile sales teams with full CRM access from any device.

Complete Mobile Functionality

Mobile CRM provides full functionality for field technicians, outside sales representatives, and remote employees. Access customer information, vehicle history, work orders, parts inventory, and pricing from smartphones and tablets. Work offline with automatic synchronization when connectivity is restored.

Mobile Capabilities:

Customer and vehicle lookup with complete history
Create and update work orders on-site
Capture photos and attach to records
Digital signature capture for approvals
Real-time parts availability checking
Generate and email invoices from the field
GPS tracking and route optimization
Time and expense tracking

Mobile CRM application showing field service capabilities

Measurable Business Benefits for Automotive Operations

Transform your automotive business with quantifiable improvements across all operations.

Operational Efficiency

Automate manual processes, eliminate duplicate data entry, and streamline workflows. Reduce administrative time by up to 40% through intelligent automation and integrated systems.

Revenue Growth

Discover and create new revenue sources for improved profitability. Identify up-sell and cross-sell opportunities based on customer purchase history. Increase F&I penetration with integrated financing tools.

Customer Satisfaction

Deliver customer value and enhance capabilities across the sales and service value chain. Address customer needs and give customers more positive and satisfying contact experiences.

Cost Containment

Reduce operational costs through workflow automation and process optimization. Minimize inventory carrying costs through better demand forecasting. Lower IT costs with cloud-based deployment.

Competitive Advantage

Gain distinct, ongoing competitive advantage through superior customer service, faster response times, and data-driven decision making. Differentiate your business through technology-enabled capabilities that competitors cannot match.

Scalability

Grow your business without proportional increases in overhead. The cloud-based platform scales from single-location operations to multi-site enterprises without performance degradation or architectural changes.

Expert CRM Implementation and Support Services

Professional services to ensure successful deployment and ongoing optimization.

Needs Assessment

Comprehensive needs assessment, impact analysis, cost-benefit analysis, and implementation planning. Understand your specific requirements and design the optimal solution configuration. Identify opportunities for process improvement and automation.

Business Modeling

Business modeling services that map current processes, identify inefficiencies, and design improved workflows. Document standard operating procedures and best practices. Create training materials customized to your organization.

Project Management

Professional project management services ensure on-time, on-budget implementation. Coordinate all implementation activities including configuration, data migration, integration, testing, training, and go-live. Manage risks and issues proactively.

Data Migration

Professional data and system analysis to understand current data quality, structure, and integration requirements. Design data migration strategy and execute data cleansing activities. FREE data migration included with implementation.

Custom Integration

Custom integration services connect Salesboom CRM with your existing business systems. Develop custom interfaces, APIs, and data synchronization processes. Integrate with manufacturer systems, dealer management systems, and accounting software.

Training & Support

Comprehensive training programs for all user roles including sales representatives, service advisors, parts personnel, managers, and system administrators. Ongoing support services ensure you get maximum value from your CRM investment.

Explore Salesboom Editions

Discover powerful CRM editions to scale your business efficiently.

Professional Edition

A complete CRM suite with Marketing Automation, ERP integration, and Support tools — built for performance and value.

Explore Professional

Enterprise Edition

For large enterprises — automate workflows, unify data, and leverage analytics to drive strategic growth.

View Enterprise

Team Edition

Perfect for small teams starting with CRM — manage leads, track sales, and boost productivity with simplicity.

Discover Team

Complete CRM Solution for Automotive Dealerships and Service Centers

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