Salesboom
22+Years of CRM Innovation
3,500+Businesses Transformed
159Countries Served
50%Max Commission Discount
The CRM Revenue Gap

Why B2B Organizations Need a Proven CRM in Their Portfolio

Businesses of all sizes are actively searching for reliable, feature-rich CRM solutions. Without a trusted CRM offering, you risk losing clients to competitors who can fulfill this growing need.

Recurring Revenue Left for Competitors

Without a CRM reseller partnership, significant predictable recurring revenue flows to competitors who can offer the digital platform your clients need to manage leads and automate sales.

Incomplete Service Portfolio

Lacking a scalable SaaS CRM product in your lineup means your service offering has a visible gap — one that modern B2B clients are actively looking to fill when choosing a technology partner.

Missed Upsell Opportunities

Without a CRM to bundle, cross-sell, or upsell, existing clients have no reason to deepen their spend with you — leaving valuable lifetime customer value untapped in every account.

Inability to Serve CRM-Demanding Markets

Industry verticals and geographic markets that require CRM solutions as a baseline expectation become inaccessible when your portfolio lacks a credible, enterprise-grade platform.

Long-Term Client Relationship Loss

Clients who need a unified digital platform will seek one elsewhere — and when they find it from a competitor, your relationship often goes with it, triggering churn across your whole account.

No Scalable SaaS Revenue Stream

Project-based and one-time service revenue lacks the stability of recurring SaaS income. Without a CRM to resell, building a predictable monthly revenue base remains out of reach.

The Salesboom VAR Program

The Salesboom Value Added Reseller Program at a Glance

A flexible, all-encompassing partnership designed to fit your business — whether you specialize in a vertical, serve a defined geography, or sell broadly to B2B organizations of all sizes.

The Salesboom VAR program is built to fit your business — not the other way around. Whether you specialize in a specific industry vertical, serve a defined geographic market, or sell to a broad B2B audience, the program can be customized to match your go-to-market strategy.
  • Authorized reseller status with full access to the Salesboom product suite
  • Customizable partnership agreements covering specific verticals and geographies
  • Tiered and standard commission structures to suit your sales volume
  • Priority technical support for you and your end clients
  • Co-branded or fully white-labeled deployment options
  • Ability to set your own end-client pricing based on your region and market

Salesboom is a recognized industry leader in on-demand, hosted Cloud CRM and web-based Sales Force Automation software. Thousands of subscribers worldwide rely on the platform daily, making it an easy and credible sell to any B2B organization.
  • Web-based Contact Management and Lead Management
  • Revenue Forecasting and Pipeline Visibility
  • Document Management and Retention
  • Project Management and Billing/Invoice Automation
  • On-premise deployment via the Cloud CRM Appliance Server
  • Open API for integration with existing business tools
  • Native Outlook and QuickBooks integration

For partners who have a complementary product or service, Salesboom offers an Integration Partnership program enabling deep technical connectivity between your offering and the Salesboom CRM platform.
  • Available to established VAR partners with a proven track record
  • Open API supports integration with the vast majority of business tools
  • Custom remuneration and cost-sharing terms negotiated upon acceptance
  • Strict acceptance requirements ensure quality and compatibility for end clients
  • Contact Salesboom directly to begin the application process

The Salesboom VAR program is designed to be simple to join and fast to activate. Requirements are straightforward and exist to ensure every partner is set up for long-term success.
  • Submit a VAR Application Form online — a representative will respond via email
  • Additional consideration for vertical/geographic niche experience or prior CRM reselling
  • Upon acceptance, purchase internal licenses for your sales team
  • Sign the partnership agreement and select your preferred commission structure
  • Gain immediate access to marketing collateral, partner support, and reseller pricing
  • Begin selling to existing and prospective B2B clients right away
Salesboom Value Added Reseller program partnership structure and benefits

Salesboom Partner Programs

Explore different ways to partner with Salesboom and grow your business with cloud CRM solutions.

Resellers & Consulting Partners

Ideal for IT consultants and CRM specialists who want to sell and implement Salesboom Cloud CRM for their clients, creating recurring revenue and expanding services.

Become a Reseller Partner
Advertising Affiliate Program

Perfect for marketers, bloggers, and influencers who want to promote Salesboom CRM and earn commissions for every qualified referral through websites, email campaigns, or social media.

Start Earning as an Affiliate
Integration Partner Program

Built for software companies and developers who want to integrate their applications with Salesboom CRM using open APIs to deliver powerful business solutions.

Explore Integration Opportunities
Commission & Branding

Earn More with Salesboom's Competitive Commission Plans

Salesboom offers commission structures that outperform competitors at every tier — partners choose the plan that best fits their sales strategy and scale earnings as volume grows.

Competitive Advantages

Why Resellers Choose Salesboom Over Other CRM Programs

With over 22 years of CRM innovation and a global partner network spanning 159 countries, Salesboom offers reseller advantages that are simply unmatched in the market.

Highest Commission Rates in the Market

Standard and tiered plans that beat the competition — up to 50% off list price for top performers, with scaling incentives that reward growth at every sales volume milestone.

Flexible Pricing Freedom

Set your own end-client pricing based on your market, region, and competitive landscape. Salesboom supports your strategy and factors in your feedback on global list price adjustments.

Full White-Label Capability

Co-branding and full white-label Appliance Server options let you go to market under your own brand with complete control over revenue, pricing, and client relationships from day one.

Proven, Trusted Product

Thousands of subscribers across 159 countries already trust Salesboom, giving you instant credibility and a track record that accelerates buying decisions and closes deals faster.

Geographic and Vertical Specialization

Program customization for specific industries and markets, with limited exclusivity agreements available for qualifying organizations with established niche expertise.

22+ Years of CRM Innovation

A battle-tested platform with a continuous in-house development roadmap — you're selling software that won't go stale or leave your clients behind as their needs evolve.

What It Takes to Join

What It Takes to Become a Salesboom Authorized Reseller

The Salesboom VAR program is designed to be simple to join and fast to activate. Requirements are straightforward and exist to ensure every partner is set up for success from day one.

Submit Your VAR Application

Fill out the VAR Application Form online. A Salesboom representative will review your information and send the full partnership application via email or fax within one business day.

Niche Experience Welcomed

Additional consideration is given to organizations with industry vertical or geographic niche experience, or prior experience reselling competitive CRM products — helping specialized partners qualify faster.

Purchase Internal Licenses

Upon acceptance, channel partners must purchase Salesboom user licenses for their own sales team — ensuring product familiarity and demonstrating genuine commitment to the partnership.

Sign Agreement and Choose Commission Plan

Sign the partnership agreement and select your preferred commission structure — standard for predictable margins, or tiered for maximum earning potential as your volume grows.

Immediate Partner Portal Access

Gain immediate access to marketing collateral, partner support channels, and your reseller pricing dashboard — everything you need to start selling Salesboom to your existing and prospective clients right away.

Ongoing Salesboom Global Marketing

Partners benefit from Salesboom's continuous worldwide marketing efforts at no extra cost — brand recognition built by Salesboom becomes a free-to-leverage asset in every sales conversation you have.

VAR Program FAQ

Frequently Asked Questions About the Salesboom VAR Program

We've answered the questions partners ask most before joining the Salesboom Channel Partner Program.

Fill out the VAR Application Form on the Salesboom website. A Salesboom representative will review your information and send the full partnership application to you via email or fax. Complete and return the application to get started as an authorized distribution partner.

Yes. All channel partners are required to use Salesboom internally. A sales team that actively uses the product sells it significantly more effectively. It also demonstrates a genuine financial commitment to the partnership, which helps identify partners who are serious about building their CRM reseller business.

Once you have sold the equivalent of 100% of your own internal user licenses (or 15 licenses, whichever is greater), you receive 50% off your internal order. Sell the equivalent of 200% of your internal licenses (or 30 total, whichever is greater) within the calendar year, and your internal licenses become completely free.

Absolutely. Salesboom encourages partners to price the service in a way that makes sense for their region and client base. Guidance on regional price points is provided, and Salesboom welcomes your direct feedback — which can influence future global list price adjustments.

Yes. Established channel partners can receive a co-branded application with a dedicated login portal. For full white-labeling, the Salesboom Cloud CRM Appliance Server (starting at US$9,950, minimum 100 users) gives you complete control over branding, customization, and 100% of the revenue from your end clients.

Exclusivity is not offered as a standard arrangement, but exceptions are made for the right organizations. Qualifying partners may receive exclusivity over smaller regions in North America or broader territories internationally. Contact Salesboom with a detailed description of your market position to explore eligibility.

End clients have the same technical support access as all Salesboom users. As a channel partner, you receive priority access to the Salesboom technical team for both your own issues and those of your clients. Customer service responsibilities remain with the VAR, though Salesboom may contact end users periodically for quality assurance purposes.
Explore Partner Resources

Learn More About the Salesboom Partner Ecosystem

Explore the full range of partnership pathways and tier structures available to help you find the model that best fits your business goals.

Get Started

Ready to Add Salesboom to Your Portfolio? Sign Up as a VAR Today.

Join a global network of authorized Salesboom resellers and start earning top-tier commissions on every deal. Fill out the application form and a Salesboom representative will be in touch within one business day.

Questions? Call: 1-855-229-2043

Explore Salesboom Editions

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A complete CRM suite with Marketing Automation, ERP integration, and Support tools — built for performance and value.

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For large enterprises — automate workflows, unify data, and leverage analytics to drive strategic growth.

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Perfect for small teams starting with CRM — manage leads, track sales, and boost productivity with simplicity.

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