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Salesboom Customer Lifecycle Management (CLM)


What is Customer Lifecycle Management (CLM)?

White Paper:
CLM: What is it?
How important is it to the future of your small business?

CLM is the set of tools and solutions that allow a small business to study and understand the lifecycle of their customers in order to extend and nurture healthier relationships with them allowing you to build a strong future.

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Healthy extended customer lifecycles translate into long-term growth and stability for your small business. To further understand how CLM software solutions can help you focus on the most profitable customers, and transform your small, medium or large business into a customer-centric small, medium or large business; ask yourself the following questions:

  1. What is your total Customer Acquisition Cost (CAC)? In other words, how much does it cost your company to acquire a new customer, and close the deal? How easily can u calculate such a figure?
  2. Can you identify the actual support costs for each customer? I.e., how many incidents per customer? What's the cost of handling your customer's requests and incidents? What's the average cost to handle a customer incident or support call?
  3. How much business is each customer giving you?
  4. Has this customer referred other customers? How much business was generated via referrals?
  5. Can you calculate the Return On Customer (ROC)? This is the measure of knowing the customer acquisition cost (CAC), the cost to service each and every customer, the actual revenue generated by the customer, and the total value of referred business over a known period of time.
  6. What is the average revenues generated per customer?
  7. How long do you keep your customers? Can you identify the reasons you lose customers? Can you identify "evangelist" customers that are totally in love with your small business and products and don't mind talking about their great experience with your company to others?

When your small business starts to understand the lifecycle of every customer, you will better identify your best customers and opportunities and know how to move forward and build the future of your entreprise. By analyzing shorter than average customer lifecycles, your small business can identify the reasons and therefore avoid them in the future. More importantly you can flip the table around and rectify customer relationships, thereby providing a superior Customer Experience, extending other-wise short customer lifecycles and yes - increasing profits. Although this is a common sense and a "must have" philosophy when one thinks about it, small, medium or large business Cloud CRM and other business Cloud CRM software vendors have failed to address CLM issues in their solutions. To effectively manage your customer's lifecycles, your Front office (online web based CRM software, web-based SFA), back office (ERP Software, Small business Accounting Software, Shipping, etc.) and e-commerce applications need to be integrated intimately with each other under one platform. Salesboom.com is the Only small business Cloud CRM provider to introduce Customer Lifecycle Management CLM features to an already wall-to-wall customer-focused on demand hosted CRM software, web-based SFA, ERP software , Small business Accounting Software and e-commerce solution. For the first time, Salesboom.com gives your small business all the Cloud CRM tools to effectively manage your customer lifecycles by totally integrating your small business applications in a wall-to-wall small business software solution on an ASP basis.

Once you truly gain full visibility into your company's business processes, you'll never want to go back to the dark again. We guarantee it. Take a Free CRM Software 30-day Trial today, or contact us directly for more information: 1.855.229.2043 (1.855.229.2043) or via e-mail at sales@salesboom.com.

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Professional Edition

An action packed Online, easy-to-use Web Based Cloud CRM Sales management Software solution focusing on Sales Force Automation and Customer Service & Support solutions while integrating company wide in real time. The advantages of cloud CRM Sales management Software applications include streamlined sales processes that will catapult your business to the next level.

Enterprise Edition

Cloud CRM application and Back Office ERP solution integrated across your enterprise in real-time providing your company with the best workflow automation possible. The Enterprise Edition includes Cloud CRM, Sales management software, Inventory Management, Product Management, Project Management, Quickbooks CRM Integration, Accounting and Human Resources Management solutions. Compared to most Web Based Customer Relationship Management Cloud CRM Sales management software vendors, Salesboom is the only to offer a complete Back Office solution integrated across your entire Cloud CRM platform, giving your company the advantage.

Microsoft Outlook CRM Solutions

Salesboom's Cloud Customer Relationship Management Cloud CRM outlook Integration software allows you to keep your existing MS email management software by using its Outlook CRM Solutions. Never mind managing multiple programs for contacts and e-mail; within a single integrated cloud CRM Sales management software platform, Salesboom allows all your Microsoft Outlook data to be easily managed with a single login.

QuickBooks CRM Solutions

Salesboom's QuickBooks Cloud CRM Integration from Salesboom gives you one wide view of your company, customers and data all in one place. Salesboom CRM for QuickBooks gives you a seamless two-way synchronization between your Cloud CRM suite including the CRM Sales management software solution and QuickBooks accounting software, with a 100% data accuracy guarantee.

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